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Bougie Vida Scalp + Hair Collection offers simple, powerful care rooted in Ayurvedic tradition and supported by science.

The collection focuses on promoting scalp health, reducing hair-fall, and restoring strength and shine.

Products range from pre-wash oils and coconut-based shampoos to frizz-fighting leave-in formulas and gentle tools like a Neem wood comb and microfiber turban, all designed to support a mindful approach to hair wellness and help you wear your crown with strength.

Scalp + Hair
Care

Coastline

Glow doesn't stop at your skin--your crown deserves care too.

100% SOY WAX + COTTON WICKS

NON-TOXIC FORMULATIONS

CLEAN FRAGANCES

HANDCRAFTED IN ST. AUGUSTINE

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Bougie Vida transforms daily routines into cherished rituals. Our online store offers clean home fragrances and thoughtfully formulated hair, bath, and body essentials, bringing the serene essence of coastal aesthetics into your everyday life.

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BUSINESS HOURS: 9a - 5p M-F | SAT 10a - 3p

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2025 ©️ Bougie Beach® is a registered trademark of BOUGIE BEACH, LLC. ALL RIGHTS RESERVED.

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